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Tim Cook's Daily Routine

Own your first 2 hours before the meetings start. Tim Cook's daily routine: up before 5:00 AM for email and sales data, then the gym.

By Colin PaceUpdated

Overview

Tim Cook succeeded Steve Jobs as Apple's CEO in 2011 and ran the company until September 2026, when he became its executive chairman. His daily routine is front-loaded. He is up before 5:00 AM and has 2 hours done before the meetings begin.

The first hour goes to email and the latest sales data. The second is at the gym with a trainer. The rest of the day is operations meetings, with lunch at Caffè Macs, energy bars and a lot of coffee. 9to5Mac relayed the account from The Wall Street Journal in 2024, and the famous 3:45 AM wake-up is real but old: it dates from 2012 to 2014.

It's for anyone whose day gets swallowed by meetings. You don't need his wake time, only the order.

You start every day already informed and already trained, before anyone else gets a turn. Even an hour later works: 30 minutes on what you need to know, then 30 minutes of movement. He hasn't published a bedtime, so the sleep hours, the rest of the day's timing and the weekend are our estimates.

Who's it for

At a glance

  • 7 hr sleep per night
  • 80.5 hr work per week
  • 2 meals per day
  • 7 hr eating window
  • 7 hr movement per week

Schedule

4:30 AM
5:30 AM
6:30 AM
7:00 AM
12:00 PM
12:30 PM
6:00 PM
6:30 PM
7:00 PM
9:30 PM
4:30 AMnext day

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